CBS/Michele Crowe
Christina Capatides is the senior vice president of Social Media and Trending Content for CBS News and Stations.
In this role, she oversees social discovery, social production and social TV for the network. Her work in trending content involves the discovery, assignment and production of hundreds of articles and videos per month on Facebook, Twitter, Instagram, TikTok, YouTube, CBS News 24/7 and CBSNews.com. She also oversees the social media strategy for CBS News, “CBS Evening News,” “CBS Mornings,” “Face The Nation,” “CBS Sunday Morning,” “48 Hours,” “CBS Saturday Morning” and The Uplift accounts across social media platforms; reenvisioning broadcast journalism for younger and more diverse audiences.
She also oversees the social strategy for CBS News’ 14 owned and operated stations: Baltimore, Bay Area, Boston, Chicago, Colorado, Detroit, Los Angeles, Miami, Minnesota, New York, Philadelphia, Pittsburgh, Sacramento and Texas.
Under her tenure as head of social media, CBS News’ following on Facebook, X, Instagram, and TikTok nearly tripled, increasing by 27 million followers. On TikTok, where CBS News and its numerous show brands have accumulated 10 million followers, over 70% of the network’s followers are under 44.
Capatides launched CBS News’ two major social-first video franchises, “The Uplift” and “Down To Earth,” growing them into successful award-winning brands. CBS News’ good news brand “The Uplift,” having generated many billions of views across social platforms, is now a weekly streaming show that brings viewers heartwarming stories of the best of humanity. “The Uplift” has won multiple awards for digital journalism, including a Shorty Award for Best Use of Facebook, a Telly Award for Online: Viral, and the Cynopsis Award for Viral Video of the Year. “Down To Earth,” which showcased cutting-edge longer form reporting from CBS News’ foreign correspondents in the form of social-first documentaries, won the 2020 Webby Award for Best Social Video, News & Politics.
In 2022, Capatides won the Webby Award for Best Social Video, News & Politics again. This time, for the YouTube documentary, “Black Lives Matter Around The World: The Global Impact of George Floyd”.
Most recently, the CBS News Planet Instagram page – a social hub for CBS News and Stations’ climate content – won an Anthem Award for Sustainability, Environment & Climate.
Prior to her current role, Capatides served as a senior producer on CBS Reports documentaries and CBS News streaming specials. Her documentary, “Gender: The Space Between,” won a 2018 Telly Award for Social Issues and was nominated for a GLAAD Award for Outstanding TV Journalism – Newsmagazine.
Capatides joined CBS News in 2015. Previously, she worked for “World News with Diane Sawyer” and “Good Morning America,” producing and editing daily news packages on the White House, Congress and the Department of Justice, out of ABC News’ Washington, D.C. Bureau.
Capatides holds a B.A. from Georgetown University and an M.A. from New York University.
