BBC News, West Midlands

The directors of the Murcroft Pottery have announced that the firm has stopped trading after more than 100 years, which GMB Union says there is a loss of 57 jobs.
In a post on social media on Wednesday, the owners of the Stoke-on-Trent firm located in Burslem said that they had asked the company to help the company voluntarily liquidate.
He said that Moore would contact the creditors in the appointed time, but did not clarify for the firm’s closure.
Mouorcroft was Warned in march of potential excesses And cited rising costs and falling sales at that time.
This firm withdraws its roots by 1897 and has been based on its current site in Sandback Road since 1913.

According to his website, the firm’s founder William Murcroft was able to produce utensils from his current site for supporting London Department Store Liberty.
After winning several prestigious International Awards, Moorcroft was appointed as Potter for HM the Queen in 1928.
The royal protection of the firm continued when the late queen Elizabeth II added Murcroft design to the royal collection.
According to the firm, the brand was also popular with American presidents and British Prime Ministers.

GMB organizer Chris Hoffe said: “The closure of Murcroft is disastrous news for workers and their families, but unfortunately it is not surprising.
“The high cost of energy is crippling the ceramic sector in the UK and there is a loss of 57 jobs directly in Morcroft.”
He urged the government to work to support the ceramic sector and protect their workers.
The news of the collapse of Murcroft is the latest shock for the pottery industry in Stoke-on-Trent.
In February, Royal Stafford, also located in Barslem, was called to administrators.
After the collapse of the firm shut down Dudson in 2019, two years ago in the lalongon and Johnson tiles In 2024.
City Council leader Jane Ashworth said that Murcroft was a major part of the stoch-on-trunk’s legacy in the earthen vessel.
“Our teams are working together and intensively with Murcroft to try to find a solution, but unfortunately it is not possible,” she said.
“The fact is that there are global and national headwinds – including high energy prices and cheap, illegal fajetas from abroad – has made life very difficult for manufacturers.
“We have advocated – and will continue the government’s lobbying to provide specific assistance for this important and valuable field.”
He said that the authority would provide assistance to the affected employees to help find new jobs.

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