Your blog is an extension of your website, your brand and even your business. Is your blog reaching as much as you were expecting that it will happen? Are you trying to develop your audience by another hundred or thousand readers? Are you expecting to get more conversion (membership or sales) from your blog traffic? With the blog, the reader’s attention can be difficult to attract the attention. If they are not interacting with what you share, how do you promote your blog in a new and exciting way? A word: Infographics.
Traditional picture vs new infographics
As a blogger, you probably already know the huge strength that is in promoting your blog in blog header images, but are you using graphics completely? It is expected that social media post will attach to attached images (regardless of content) Ten times more Compared to posts without images. To close that bandh, using colored images will increase a person’s desire to read something! But by that argument, any old image will be right, right? Wrong.
Now, more than ever, it is time to attach your readers and develop your blog with infographics. The use of infographics will take your blog game to a new level. Why? The reasons are two times:
- People easily prefer digestible information (after all, people will do only 60% of the article 60% of the article, but they will go down all the way to the bottom when they are at least one scene).
- Infographics are sequencing like crazy on Google (up to 800+% since 2012), which means high page ranking and easy ways to arrange your content systematically for your audience.
Increase your community engagement with your blog, by combining your blog content with a shared, high quality infographic And Increase your community. What doesn’t you like about that?
But what do you put in an infographic in the world, and how do you make them relevant to your blog and brand?
Cuicing material for your infographic
For example, coming with a unique blog post every day or a week, some thoughts are already needed to create infographics for your blog. If you have an editorial calendar, it is a major infographic inspiration. Take a good look as to what subjects you are going to write (or written about), and break them to make really great, sharing, attractive infographics. This way:
- Take your blog ideas and try to do yoga in 5 to 10 Is clearly stated score.
- Once you have those points, try to find the symbols or images that can change the text but still make the point. (Do you know that our brain provides value and meaning to symbols in less than 250 milliseconds?)
- Design infographic with colors, shapes and even people which are synonymous with your blog and brand.
- In your blog post, scatter infographics (as we have done here), and make sure you use at least one of them as your thumbnail for social media stocks.
Of course, high quality infographics are going to appeal to the eye better than spoiled and desperate people. Pay special attention to the spelling for your infographics items, text boxes, colors, and even grammar and even the small amounts of them. Just because they are visuals that do not mean that people will not notice shining errors!
A bad infographic can remove people from your blog, as much as a great can increase your audience.
What now?
So you have created an infographic for one or two of your upcoming (or posted) blogs, and you are thinking when your new readers are going to roll. Unfortunately, infographics do not just share themselves. To really develop your blog with infographics, you have to get your blog out of there. This can mean some things, from:
Social media share
You (hope) already promote your blog on social media, so now it is very simple. Just make sure that your infographics are thumbnail image that people see when they scroll through their feed. Make sure they are properly formatted (not pixelated or cut off) so that people get a good idea of what they are clicking. This is especially good for visual platforms, which are considered “difficult” to promote blogs such as Instagram and Pinterest.
Email campaign
Most bloggers use their email campaigns to inform their followers of a new blog post or to re -perform a weekly set of blogs. If you do one of these (which is highly recommended, by), then add one or two infographics, which is in the form of images scattered throughout the email. When you use high quality, relevant infographic, the possibilities of getting that sometimes elusive “click-through” from the email goes up. If you are worried about going into spam or that your images will not load in an email, then this is a great article on how to correct email images.
Free material
Readers like free goods! Give great, free infographic content with your blog membership, whether in PDF format or RSS feed blog update. Creating your blog scene and providing great, free content (complete with infographics) is going to increase your membership rate. You can also promote your new (free) content in your blogs, such as e-books, courses etc. Ensure that these are highly visuals and include infographics, as well as!
Embed code and backlink
Embed code is the sacred grave of blog and website traffic for infographic users. Always give an embedded code to your infographic, which can be found in your infographic creator tool and inserted into the HTML area of your website. This ensures that, when your infographic is shared, the traffic returns to your blog page.
When you interact with the content of others, be sure to use your infographic and blog links. The backlink process works exceptionally well if you have a relationship with an impressive person who has more blog traffic than you! Arrive to them and ask them to share their infographic (with links) on your social media, website or blog. It is very easy for them to share the image associated with your blog, which is compared to sharing 1,500 words of the lesson!
If you do not have a well -installed material marketing process, this list may look slightly heavy. Free content? Code Embed? You may be worried that infographics will take a little more task than you insert, but it is its beauty: they require little effort and then they return to you with more readers, more conversions and a big blog.
Start using infographics to expand the access of your blog today, and look at the results almost immediately. Tell us how you are doing with your infographics, and how they are helping to develop your blog!
About the author
Latasha Doyle, on the blog of Chitralak, discusses everything “Infographic”. If you are looking for more information about creating infographics, you can also see Easel.ly’s free ebook, “Infographic Crash Course. ,